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PRIVACY GUIDE · HOW CLEANING WORKS

How to remove photo metadata without losing quality

Opening a JPEG in an editor and saving it again usually strips some metadata, but it also compresses the image a second time. Each re-save can lose a little more detail. There’s a way to remove the metadata while leaving the picture itself untouched.

Why re-saving costs quality

JPEG compression throws away detail the eye is unlikely to miss. Editing apps decode the image to pixels, then encode it again when you save. That second encoding discards a little more detail, even at a high quality setting. It’s small once, but it adds up, and the new file isn’t the one your camera produced.

A JPEG is a series of labelled blocks.

Inside the file, each block starts with a two-byte marker that says what it holds. The compressed picture lives in its own blocks, separate from the metadata. That means metadata blocks can be dropped without decoding or re-encoding the image.

JPEG blocks and what Photo Privacy Check does with each
MarkerWhat it holdsIn a cleaned copy
SOI · FFD8Start of imageKept
APP0 · FFE0JFIF headerKept, normalized
APP1 · FFE1EXIF (including GPS) and XMPRemoved (a minimal orientation tag is kept when needed)
APP2 · FFE2ICC colour profileYour choice; kept by default
APP13 · FFEDPhotoshop and IPTC informationRemoved
APP14 · FFEEAdobe colour-transform flagKept when present; it affects how colours decode
Other APPnMaker and app-specific dataRemoved
COM · FFFECommentsRemoved
DQT, SOF, DHT, SOSQuantization tables, frame header, Huffman tables and the compressed image dataKept exactly, byte for byte
EOI · FFD9End of image (anything after it is dropped)Kept

What “without recompression” means here

Photo Privacy Check copies the image blocks across exactly as they are and leaves out the metadata blocks. The compressed image data in the cleaned copy is byte-for-byte the same as in the original. Because nothing is re-encoded, there is no generation loss, and the file usually gets slightly smaller.

Two small things are kept on purpose. Many phone photos are stored sideways with an orientation tag that tells viewers to rotate them, so a minimal tag stays to keep the photo the right way up. An Adobe colour-transform flag also stays when present, because removing it can change how the colours decode.

Check the copy, not just the process.

After cleaning, the tool reads each new copy again and reports what remains. You can also select a downloaded copy later to inspect it. Your originals are never changed.

Limits

Clean a photo

Add up to 20 JPEGs, review what each contains, and download cleaned copies in a ZIP. Everything happens in your browser.

Clean photo metadata

Independent guide by Tidy. Describes the tool as of 19 October 2026. Related: what photo metadata reveals.